Securing CRM Data by Equipping your Staff

An organisation’s customer relationship management (CRM) system is at the centre of its business activities and serves as its main data set, for this...

Unlocking CRM’s Full Potential to Improve the Customer Experience.

Most people reading this will agree that the overall purpose of a CRM is to focus on the customer. This is true in a broad sense, however, time again...

Big Data and the 360 Customer View

Data, data everywhere….. Your average connected user today shares a mass of personal data as they engage with organisations through an increasing...

Content

Maintaining GDPR Compliance in 2019

At the time of writing, it has been almost 6 months since the GDPR deadline passed. If you are reading this, congratulations! You survived. But what is next for the UK? The GDPR is still in it’s infancy, and with the...

Events

Case Studies