Who we are

Who we are

Who we are

Purple's mission

Purple is an inquisitive and disruptive transformation consultancy. Our mission is to work with clients to transform their way of working to bring competitive advantage.

As business demand grows and technologies break new boundaries, Purple translates complex business challenges into positive outcomes.

With our ability to mobilise teams quickly we can respond to our clients’ needs swiftly and efficiently with a completely agnostic approach, meaning we put our customers’ needs and priorities first.

Located at our London Head Office with a global reach, at the core of the business is a team that is industry recognised and well regarded within Consumer, Insurance, Financial Services, Legal, Higher Education, NFP, Professional Membership and Retail. Our carefully selected team have sector specific expertise as well as drive and passion for the world of business and technology that can create an infectious enthusiasm for change for our clients.

How we started…

Formed in 2013, originally as a Technology consultancy, the vision was simple – to provide truly independent advice to organisations wishing to upgrade legacy infrastructure and application platforms. Our mission was and always will be to be 100% agnostic on technology and vendors to ensure our clients drive the best value for change.

As we grew, so did our experience and skill set and we began working with clients on their business strategy and operations. We then strengthened our capabilities by building a business consultancy practice to help clients unlock their potential through the correct use of people, process and technology.

We proudly position ourselves as a leading management consultancy providing business and technology expertise to deliver competitive advantage to our clients with a proven track record across multiple sectors.

We started and will remain as challengers to the traditional consultancy on disrupting the typical consultancy model by working at a fixed price model so our clients can focus on the outcomes required and leverage our experience and expertise to deliver this.

Alistair Sergeant.


Purple CEO Alistair Sergeant